000 01065cam a2200301 i 4500
001 0000270274
003 0004
008 190307s2017 enk b 001 0 eng
010 _a 2016041418
020 _a9781138494237
020 _a9781138191709 (pbk. : alk. paper)
020 _z9781315640341 (ebk)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
082 0 0 _a658.8 72
_223
084 _a658.8 72
_bCHA 23124
100 1 _aSmith, P. R.
_q(Paul Russell),
_d1957-
_eauthor.
245 1 0 _aDigital marketing excellence
_h[Book] :
_bplanning, optimizing and integrating online marketing /
_cDave Chaffey and PR Smith.
250 _aFifth edition.
300 _axxvii, 660 pages ;
_c26 cm
365 _a01
_b0.00
500 _aRevised edition of the authors' eMarketing excellence, first published in 2002.
521 _aAll.
650 0 _aInternet marketing.
650 0 _aManagement Science
700 1 _aChaffey, Dave,
_d1963-
852 _p10004000023124
_90.00
_dBooks
999 _c288053
_d288053