000 00511nam a2200169Ia 4500
001 0000215005
003 0005
008 181030s9999||||xx |||||||||||||| ||eng||
020 _a0-7494-4655-2
084 _a658.827
100 _aHaig, Matt
245 0 _aBrand Failure
_h[Book]
_bthe truth about the 100 biggest branding mistakes of all time.
260 _aNew Dlehi
_bKogan Page
_c2006
521 _aAll.
650 _aBranding
852 _pATK 2312
_90.00
_dBooks
999 _c269125
_d269125