000 00892pam a22002654a 4500
001 0000037585
003 0001
008 031224s2004 enk 000 0 eng
020 _a0749443235
040 _aDLC
_cDLC
_dOCoLC
042 _apcc
082 0 0 _a658.8 27 01
_222
084 _a658.8 27 01
_bBRA-P
100 1 _aBraun, Thom,
_d1953-
245 1 4 _aThe philosophy of branding
_h[Book] :
_bgreat philosophers think brands /
_cThom Braun.
260 _aLondon :
_bSterling, VA :
_bKogan Page,
_c2004.
300 _a192 p. ;
_c19 cm.
365 _a01
_b369.00
500 _aIndian reprint original ISBN 0749441933
521 _aAll.
650 0 _aBrand name products
_xPhilosophy.
650 0 _aBusiness names
_xPhilosophy.
650 0 _aProduct management
_xPhilosophy.
852 _p25303
_9369.00
_h658.8 27 01 BRA-P
_vSaeed Book Bank
_b2nd Floor
_dBooks
_t1
_q2-Good
_aJZL-CUI
999 _c185563
_d185563