000 | 00973pam a2200265 a 4500 | ||
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001 | 0000037028 | ||
003 | 0001 | ||
008 | 910910s1992 nyua b 001 0 eng | ||
020 | _a0070586691 | ||
040 |
_aDLC _cDLC _dWSU |
||
082 | 0 | 0 |
_a658.8 4 _220 |
084 |
_a658.8 4 _bBOW-S |
||
100 | 1 | _aBowersox, Donald J. | |
245 | 1 | 0 |
_aStrategic marketing channel management _h[Book] / _cDonald J. Bowersox, M. Bixby Cooper. |
260 |
_aNew York : _bMcGraw-Hill, _cc1992. |
||
300 |
_axix, 488 p. : _bill. ; _c24 cm. |
||
490 | 0 | _aMcGraw-Hill series in marketing. | |
500 | _aIncludes bibliographical references (p. 458-459) and index. Indian ed.1992 & original ISBN is 0070067570 | ||
521 | _aAll. | ||
650 | 0 |
_aMarketing channels _xManagement. |
|
650 | 0 | _aBusiness logistics. | |
650 | 0 | _aPhysical distribution of goods. | |
700 | 1 | 0 | _aCooper, M. Bixby. |
852 |
_p17018 _9412.96 _h658.8 4 BOW-S _vSaeed Book Bank _b2nd Floor _dBooks _t1 _q2-Good _aJZL-CUI |
||
999 |
_c180914 _d180914 |