| 000 | 00921cam a22002654a 4500 | ||
|---|---|---|---|
| 001 | 0000037799 | ||
| 003 | 0001 | ||
| 008 | 040903s2005 maua b 001 0 eng | ||
| 015 |
_aGBA482434 _2bnb |
||
| 020 | _a1591396190 (hardcover : alk. paper) | ||
| 040 |
_aDLC _cDLC _dUKM _dC#P |
||
| 042 | _apcc | ||
| 082 | 0 | 0 |
_a658.8 02 _222 |
| 084 |
_a658.8 02 _bKIM-B |
||
| 100 | 1 | _aKim, W. Chan. | |
| 245 | 1 | 0 |
_aBlue ocean strategy _h[Book] : _bhow to create uncontested market space and make the competition irrelevant / _cW. Chan Kim, Reně Mauborgne. |
| 260 |
_aBoston, Mass. : _bHarvard Business School Press, _cc2005. |
||
| 300 |
_axv, 240 p. : _bill. ; _c25 cm. |
||
| 365 |
_a01 _b1,594.93 |
||
| 521 | _aAll. | ||
| 650 | 0 | _aNew products. | |
| 650 | 0 | _aMarket segmentation. | |
| 700 | 1 | _aMauborgne, Reně. | |
| 852 |
_p24310 _91594.93 _vNew Public Books _dBooks |
||
| 999 |
_c166639 _d166639 |
||