000 00983cam a2200277 a 4500
001 0000036558
003 0001
008 060808s2006 enka 000 0 eng
015 _aGBA630102
_2bnb
020 _a9781856694704 (pbk.)
020 _a1856694704 (pbk.)
040 _aUKM
_cUKM
_dBAKER
_dBWKUK
_dYDXCP
_dIXA
_dOMB
_dCIN
082 0 4 _a659.113
_222
084 _a659.113
_bLUC-G
100 1 _aLucas, Gavin,
_d1975-
245 1 0 _aGuerrilla advertising
_h[Book] :
_bunconventional brand communication /
_cwritten by Gavin Lucas ; art direction by Michael Dorrian.
260 _aLondon :
_bLaurence King,
_c2006.
300 _a187 p. :
_bchiefly col. ill. ;
_c30 cm.
365 _a01
_b3,096.58
521 _aAll.
650 0 _aAdvertising campaigns.
650 0 _aAdvertising.
650 0 _aPublicity.
700 1 _aDorrian, Mike.
852 _p26496
_93096.58
_vProgressive International Agencies (Pvt) Limited
_dBooks
999 _c164085
_d164085