000 00836nam a2200241 a 4500
001 0000066254
003 0001
008 150311r19991999enkac b 001 0 eng d
020 _a0750642653
082 0 4 _a658.8
084 _a658.8
_bPIE-T
100 1 _aPiercy, Nigel.
245 1 0 _aTales from the marketplace :
_h[Book] :
_bstories of revolution, reinvention and renewal /
_cNigel F. Piercy.
260 _aBoston :
_bButterworth-Heinemann,
_c1999.
300 _ax, 361 p. :.
521 _aAll.
650 0 _aMarketing
_xManagement
_vCase studies.
650 0 _aStrategic planning
_vCase studies.
650 0 _aOrganizational change
_vCase studies.
650 0 _aMarketing
_xCase studies.
650 0 _aStrategic planning
_xCase studies.
852 _p26651
_90.00
_dBooks
999 _c161964
_d161964