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|---|---|---|---|
| 001 | 0000054638 | ||
| 003 | 0001 | ||
| 008 | 000926s2000 txua b 001 0 eng | ||
| 015 | _aGB99-70629 | ||
| 020 | _a0030211093 | ||
| 040 |
_aUKM _cDLC _dUKM _dEYE |
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| 042 | _alccopycat | ||
| 082 | 0 | 0 |
_a658.8 _221 |
| 084 |
_a658.8 _bMAR |
||
| 245 | 0 | 0 |
_aMarketing _h[Book] : _bbest practices / _cMichael R. Czinkota ... [et al.]. |
| 260 |
_aFort Worth ; : _bDryden, _cc2000. |
||
| 300 |
_axxvii, 657 p. : _bill. ; _c29 cm. |
||
| 490 | 1 | _aThe Dryden Press series in marketing. | |
| 500 | _ainclude index. | ||
| 521 | _aAll. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _vCase studies. |
|
| 700 | _aCzinkota, Michael R. | ||
| 852 |
_p9457 _90.00 _dBooks |
||
| 852 |
_p14245 _92450.00 _vIslamabad Book Fair _dBooks |
||
| 852 |
_p14307 _93850.00 _vIslamabad Book Fair _dBooks |
||
| 999 |
_c159928 _d159928 |
||