000 | 00817pam a2200253 a 4500 | ||
---|---|---|---|
001 | 0000037842 | ||
003 | 0001 | ||
008 | 920818s1993 nyua b 001 0 eng | ||
020 | _a0131555995 (pbk.) | ||
035 | _9(DLC) 92032732 | ||
040 |
_aDLC _cDLC _dDLC |
||
082 | 0 | 0 |
_a658.8 02 _220 |
084 |
_a658.8 02 _bHOO-C |
||
100 | 1 | _aHooley, Graham J. | |
245 | 1 | 0 |
_aCompetitive positioning _h[Book] : _bthe key to market success / _cGraham J. Hooley and John Saunders. |
260 |
_aNew York : _bPrentice Hall, _c1993. |
||
300 |
_axi, 260 p. : _bill. ; _c24 cm. |
||
521 | _aAll. | ||
650 | 0 |
_aMarketing _xManagement. |
|
650 | 0 | _aStrategic planning. | |
650 | 0 | _aCompetition. | |
700 | 1 |
_aSaunders, John A., _d1946- |
|
852 |
_p26630 _90.00 _dBooks |
||
999 |
_c159903 _d159903 |