| 000 | 00800cam a22002414a 4500 | ||
|---|---|---|---|
| 001 | 0000055570 | ||
| 003 | 0001 | ||
| 008 | 040109s2004 mau 000 0 eng | ||
| 020 | _a1591395054 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 042 | _apcc | ||
| 082 | 0 | 0 |
_a658.8 _222 |
| 084 |
_a658.8 _bWHE |
||
| 245 | 0 | 0 |
_aWhen marketing becomes a minefield _h[Book] |
| 260 |
_aBoston : _bHarvard Business School Press, _cc2004. |
||
| 300 |
_a187 p. ; _c21 cm. |
||
| 440 | 0 | _aManagement dilemmas | |
| 500 | _a"What will you do?"--Cover. | ||
| 500 | _a"Case studies from the pages of Harvard business review"--Cover. | ||
| 521 | _aAll. | ||
| 650 | 0 |
_aMarketing _xManagement _vProblems, exercises, etc. |
|
| 852 |
_p17124 _9395.00 _vAlvi Book Bank _dBooks |
||
| 999 |
_c154031 _d154031 |
||