000 | 00771 am a22002537a 4500 | ||
---|---|---|---|
001 | 0000055550 | ||
003 | 0001 | ||
008 | 930920s1988 enk | 001 | eng | ||
015 |
_aGB9348313 _2bnb |
||
020 | _a0070841810 | ||
040 |
_aUk _cUk |
||
082 | 0 | 4 |
_a658.8 _220 |
084 |
_a658.8 _bLAN-E |
||
100 | 1 |
_aLancaster, Geoffrey, _d1938- |
|
245 | 1 | 0 |
_aEssentials of marketing _h[Book] : _btext and cases / _cGeoffrey Lancaster, Lester Massingham. |
260 |
_aLondon : _bMcGraw-Hill, _cc1988. |
||
300 | _aviii, 430p. | ||
500 | _aIndex includes. | ||
521 | _aAll. | ||
650 | 0 | _aMarketing. | |
650 | 0 |
_aMarketing _xCase studies. |
|
700 | _aMassingham, Lester. | ||
852 |
_p26563 _90.00 _dBooks |
||
999 |
_c153346 _d153346 |