| 000 | 00813pam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 0000062062 | ||
| 003 | 0001 | ||
| 008 | 920521s1993 mnua b 001 0 eng | ||
| 020 | _a0314010262 | ||
| 035 | _9(DLC) 92017896 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 082 | 0 | 0 |
_a658.83 _220 |
| 084 |
_a658.83 _bMCD-C |
||
| 100 | 1 | _aMcDaniel, Carl D. | |
| 245 | 1 | 0 |
_aContemporary marketing research _h[Book] / _cCarl McDaniel, Roger Gates. |
| 250 | _a2nd ed. | ||
| 260 |
_aMinneapolis/St. Paul : _bWest Pub., _cc1993. |
||
| 300 |
_axxxiv, 757, [66] p. : _bcol. ill. ; _c26 cm. |
||
| 521 | _aAll. | ||
| 650 | 0 | _aMarketing research. | |
| 650 | 0 | _aMarket research procedure--management. | |
| 700 |
_aGates, Roger H., _d1942- |
||
| 852 |
_p26625 _90.00 _dBooks |
||
| 999 |
_c150243 _d150243 |
||