| 000 | 00844nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | 0000036434 | ||
| 003 | 0001 | ||
| 008 | 060307s2005 ii f b 001 0 eng d | ||
| 020 | _a812032739X (pbk.) | ||
| 040 |
_aNTE _cNTE |
||
| 084 |
_a659.1 _bADV |
||
| 245 | 0 | 0 |
_aAdvertising, promotion, and new media _h[Book] / _cedited by Marla R. Stafford and Ronald J. Faber. |
| 250 | _aEastern economy ed. | ||
| 260 |
_aNew Delhi : _bPrentice-Hall of India, _c2005. |
||
| 300 |
_axii, 380 p. ; _c23 cm. |
||
| 521 | _aAll. | ||
| 650 | 0 | _aInternet advertising. | |
| 650 | 0 | _aAdvertising. | |
| 650 | 0 | _aInteractive multimedia. | |
| 650 | 0 | _aInteractive marketing. | |
| 700 | 1 |
_aStafford, Marla R., _d1960- |
|
| 700 | 1 |
_aFaber, Ronald J., _d1948- |
|
| 852 |
_p22890 _9483.80 _vCARVAN Books _dBooks |
||
| 999 |
_c149124 _d149124 |
||