000 01067cam a2200301 a 4500
001 0000036920
003 0001
008 021029s2004 maua b 001 0 eng
020 _a0071214267 (international : alk. paper)
020 _a0072537140 (alk. paper)
035 _a.b57296704
040 _aDLC
_cDLC
082 _a658.8342
084 _a658.8342
_bARN-C
100 1 _aArnould, Eric J.
245 1 0 _aConsumers
_h[Book] /
_cEric Arnould, Linda Price, George Zinkhan.
250 _a2nd ed.
260 _aBoston :
_bMcGraw-Hill/Irwin,
_cc2004.
300 _axxv, 845, [22] p. :
_bcol. ill. ;
_c27 cm.
440 0 _aMcGraw-Hill/Irwin series in marketing.
521 _aAll.
650 0 _aConsumer behavior.
650 0 _aConsumer behavior
_zUnited States.
700 1 _aPrice, Linda.
700 1 _aZinkhan, George M.
_q(George Martin)
852 _p9414
_90.00
_dBooks
852 _p22447
_98840.72
_vBook Field International
_dBooks
999 _c147403
_d147403