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1.
Marketing strategy Book : based on first principles and data analytics / Robert W. Palmatier, Shrihari Sridhar. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: COMSATS University Wah Campus (2)Call number: 658.802 PAL 24260, ...

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2.
Marketing research [Book] / Ravikant, Mukerjee. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi : Adhyayan Publishers & Distributors, 2010
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.83 MUK-M.

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