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Product management / [Book] Donald R. Lehmann, Russell S. Winer. by Series: McGraw-Hill/Irwin series in marketing
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2002
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (2)Call number: 658.56 LEH-P, ...

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2.
Product management [Book] / Donald R. Lehmann, Russell S. Winer. by Series: McGraw-Hill/Irwin series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Tata McGraw-Hill, c2002
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.56 LEH-P.

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