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1.
Tourism management [Book] / David Weaver, Martin Oppermann. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Brisbane : Wiley, 2000
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 338.47910994 WEA-T. Items available for reference: Junaid Zaidi Library, COMSATS University Islamabad: Not for loan (1)Call number: 338.47910994 WEA-T BK18992.

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2.
Strategic market management [Book] / David A. Aaker. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : John Wiley, c2005
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 AAK-S.

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3.
Strategic market management. [Book] / David A. Aaker. by
Edition: New ed. / David A. Aaker and Damien McLoughlin.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester : John Wiley, 2007
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8101 AAK-S.

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4.
Strategic market management [Book] / David A. Aaker. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Wiley, c2001
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 AAK-S.

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5.
Strategic internet marketing [Book] / Susan Dann, Stephen Dann. by
Material type: Text Text; Literary form: Not fiction
Publication details: Milton, Qld : John Wiley and Sons, 2001
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.84 DAN-S.

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6.
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Space race [Book] : an inside view of the future of communications planning / Jim Taylor. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley, c2005
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 659.2 TAY-S.

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7.
Services marketing [Book] / David L. Kurtz, Kenneth E. Clow. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore: : J. Wiley & Sons (Asia). , 2002
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (2)Call number: 658.8 KUR-S, ...

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8.
Service management and marketing [Book] : a customer relationship management approach / Christian Grn̲roos. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester ; New York : John Wiley & Sons, Ltd, c2000
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 GRO-S.

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9.
Relationship marketing [Book] : new strategies, techniques, and technologies to win the customers you want and keep them forever / Ian H. Gordon. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Toronto ; New York : John Wiley & Sons Canada, c1998
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 GOR-R.

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10.
The portable MBA in marketing [Book] / Alexander Hiam, Charles D. Schewe. by Series: The Portable MBA series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : J. Wiley, c1992
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 HIA-P.

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11.
Motivational marketing [Book] : how to effectively motivate your prospects to buy now, buy more, and tell their friends too! / Robert Imbriale. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, 2007
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (5)Call number: 658.8 342 IMB-M, ...

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12.
Mastering data mining [Book] : the art and science of customer relationship management / Michael J. A. Berry, Gordon Linoff. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley Computer Pub., c2000
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 02 BER-M.

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13.
Mastering data mining [Book] : the art and science of customer relationship management / Michael J. A. Berry, Gordon Linoff. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : John Wiley (India), c2000
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.802 BER-M.

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14.
Marketing strategies for competitive advantage [Book] / Dennis Adcock. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester [England] ; New York : J. Wiley, c2000
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 ADC-M.

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15.
Marketing research essentials [Book] / Carl McDaniel Jr., Roger Gates. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : J. Wiley, c2004
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 3 MCD-M.

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16.
Marketing research [Book] : the impact of the Internet / Carl McDaniel, Jr., Roger Gates. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c2002
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 3 MCD-M.

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17.
Marketing research [Book] / David A. Aaker, V. Kumar, George S. Day. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c2001
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 3 AAK-M.

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18.
Marketing made easy for the small accounting firm [Book] / Jo Ann Rosen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : John Wiley & Sons, c1995
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 657.0688 ROS-M.

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19.
Marketing for tourism [Book] : J. C. Holloway, C. Robinson by
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New York : John Wiley & Sons, c1995
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 338.4791 HOL-M.

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20.
Marketing for engineers, scientists and technologists [Book] / Tony Curtis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2008
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 CUR-M.

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