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1.
Loyalty rules! [Book] : how today's leaders build lasting relationships / Frederick F. Reichheld. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2001
Availability: Not available: Junaid Zaidi Library, COMSATS University Islamabad: Checked out (1).

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2.
The loyalty effect [Book] : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c1996
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.4 REI-L.

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