New packaging design [Book] / Janice Kirkpatrick.

By:

Kirkpatrick, Janice

Material type: Text

TextPublication details: London : L. King Publishing, c2009.Description: 192 p. : ill. en coul. ; 29 cm+ 1 CD-ROM (4 3/4 in.)ISBN:

1856696138 (pbk.)
9781856696135 (pbk.)

Subject(s):

DDC classification:

688.8 22

Other classification:

688.8

Summary: This book shows how packaging design has changed to meet the demands of this new context. It takes the reader behind some of the worlds best-known brands to meet the designers, clients, marketers, technologists, environmentalists, and retailers, to tell their stories about the development of some of the most remarkable packs of our time. Showcasing the best packaging design from around the world, and presented through new color photography, the book also features in-depth case studies of some of the most innovative design processes with interviews and illustrated details.

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad Ground Floor		003.3 ROS-S (Browse shelf(Opens below))	Available			52543
Visual Materials/CDs/DVDs	Junaid Zaidi Library, COMSATS University Islamabad Ground Floor	Electronic & Digital Collection	003.3 ROS-S BK52543 (Browse shelf(Opens below))	Not for loan	An accompanying material with the book having Accession Number 52543.		BK0052543

Total holds: 0

This book has one CD-ROM (4 3/4 in.) as an accompanying material. And further information is available as an additional item with barcode BK0052543.

This book shows how packaging design has changed to meet the demands of this new context. It takes the reader behind some of the worlds best-known brands to meet the designers, clients, marketers, technologists, environmentalists, and retailers, to tell their stories about the development of some of the most remarkable packs of our time. Showcasing the best packaging design from around the world, and presented through new color photography, the book also features in-depth case studies of some of the most innovative design processes with interviews and illustrated details.

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