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1.
Marketing strategy [Book] / O.C. Ferrell, Michael D. Hartline, George H. Lucas. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Harcourt College Publishers, c2002
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 FER-M.

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2.
Marketing Management Strategies by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: COMSATS University Vehari Campus (1)Call number: 658.8 FER-M.

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