Marketing management  a South Asian perspective /  [Book] : 
Philip Kotler ....... [et.al]. 
 - 14th ed. 
 - New Delhi :  Dorling Kindersley (India),  c2013. 
 - 1 v. (various pagings) :  col. ill. ;  29 cm. 
<br/><br/> "A South Asian Perspective"--Cover  Authorized adaptation from the United States edition, entitled Marketing Management, 14th Edition. ISBN: 9780132102926 by Kotler, Philip and Keller, Kevin Lane; published by Pearson Education, Inc., publishing as Prentice Hall c2012. 
<br/><br/> Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform. 
<br/><br/> All.  All.  All. 
<br/><br/><label>ISBN: </label>9788131767160 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Knowledge management.<br/>Knowledge management.<br/>Genetic counseling.
<br/><br/><label>Dewey Class. No.: </label>658.8