Kotler, Philip. <br/><br/>
Principles of marketing  a South Asian perspective /  [Book] : 
Philip Kotler, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ui Haque. 
 - Thirteenth edition. 
 - New Delhi :  Dorling Kindersley (India) Pvt. Ltd., licensees of Pearson Education in South Asia.,  c2010. 
 - xix, 514, 37, 21, pages :  illustrations ;  25 cm. 
<br/><br/> Authorized adaptation from the United States edition, entitled Principles of marketing, 13th edition, ISBN: 9780136079415 by Kotler, Philip and Armstrong, Gray, published by Pearson Education, Inc., publishing as Prentice Hall, c2010. 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>9788131731017 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Gestion.<br/>Marketing--Management<br/>Product management<br/>Service industries--Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8