Pratley, Peter.

The essence of business ethics [Book] / Peter Pratley. - Eastern Economy edition. - New York : New York : Prentice-Hall India, 1995. - xiii, 233 pages : illustrations ; 23 cm. - Essence of management series. . - Prentice Hall essence of management series .

What is business ethics? How can we mediate between private interests and moral demands? What are the moral core responsibilities in quality management? What is enlightened egoism and why is it one of the best ethical theories for business? The Essence of Business Ethics is an invaluable reference source for MBA students and managers, whether on a short course or as a reference work for the bookshelf. It is intended to focus upon the core of the subject and is an ideal summary for undergraduates, postgraduates, other students and aspiring managers wishing to improve their knowledge and skills.

All. All

8120312066 (paperback) 9788120312067 (paperback)


Business ethics.
Social responsibility of business.
Analog-to-digital converters.
Digital-to-analog converters.
Modulators (Electronics)

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