The McDonaldization of society an investigation into the changing character of contemporary social life / [Book] :
George Ritzer.
- London : London : Pine Forge, c1993.
- xv, 221 pages : 23 cm.
The fast-food business, most notably Mcdonal ds, revolutionised not only the restaurant business but also American society and ultimately, the world. Using the model of Mcdonalds, the author draws on the theories of Weber to produce a social critique.
All. All. All.
0803990006 (paperback) 0803990464 (paperback)
GB9305821 bnb
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