The Elgar companion to consumer research and economic psychology [Book] / edited by Peter E. Earl and Simon Kemp. - Northampton, Mass. : Northampton, Mass. : Edward Elgar, c1999 - xxii, 649 p. : 63 images, digital files.

This major reference book provides an authoritative analysis and survey of consumer research and economic psychology from Acculturation to Work Effort. It provides an international, in-depth overview of the present state of knowledge and theory which will be indispensable to students, researchers and practitioners.

All.

1843760606


Consumers--Research.
Consumer behavior.
Economics--Psychological aspects.

658.8342