Business driven technology / [Book] /
Stephen Haag, Paige Baltzan, Amy Phillips.
- First edition.
- London : London : McGraw-Hill/Irwin, c2006.
- xxxiv, 557 pages : illustrations (some colors) ; 29 cm. 1 CD-ROM (4 3/4 inc.)
BDT takes a business-first approach, improving students' perception of the value of IS within the business discipline. This perspective allows instructors to more easily demonstrate how technology and systems support business performance and growth. The adaptive chapter/plug-in organization enables the instructor to adjust content according to their business or technical preferences.
All.
0072983019 (hardback) 9780072983012 (hardback)
GBA666229 bnb
Information technology--Management. Management information systems. Information resources management. Industrial management--Technological innovations.