Management a pacific rim focus / [Book] :
Kathryn Bartol et.al...
- 4thed.
- Boston : McGraw-Hill Co., c2005.
- xxxi, 754 p. : ill. ; 29 cm + 1 CD-ROM (4 3/4 in.)
The new, 10 year anniversary edition of "Bartol" maintains a critical approach, while offering a new design and new cases. Now in full colour, "Management" continues to provide students with current, original and relevant industry case studies. Many of the cases in this edition are new or updated. This new edition continues to equip students with the skills they need to become informed, effective managers by offering the most diverse and original case studies of any management text, and rigorously exploring the impact of e-commerce and workplace diversity within a genuine Asia-Pacific context. To complete the instructor's learning package, a Multimedia CD is available with video material that contextualises the chapter topics. This is supplemented by video case notes to help students learn in a true multimedia environment.