Fatima, Tayyba..

Users' adoption of m-payments extending unified theory of acceptance and use of technology2 with perceived value / [Thesis or Dissertation] Tayyba Fatima. - Islamabad : COMSATS University Islamabad, 2019. - xviii, 117 pages : illustrations ; 30 cm + 1 CD-ROM (4 3/4 in.)






Muhammad Kaleem, Dr. External Examiner, AP, Kohat University of Science and Technology, Kohat.
Tahir Mumtaz Awan, Dr. Supervisor, AP, Management Sciences.


Perceived value--Behavioral intention--Low-cost technology.
UTAUT2--Price value--m-payment.


Management Sciences--Marketing

658 / FAT-U