Jain Subhash C <br/><br/>
Marketing Planning and Strategy  Art Science 

 - 6th 
 - New Jersey  Prentice Hall  
 - Soft Binding  xxx       240 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>0-13-096253-8 
<br/><br/><label>Subjects--Topical Terms: </label>--Marketing Planning, Strategy
<br/><br/><label>Dewey Class. No.: </label>658 DRU-M