Kotler, Philip <br/><br/>
Marketing Management  Analysis, planning, implemention and control 

 - 8th 
 - USA  Prentice Hall  
 - Soft Binding  xxix      801 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>0-13-098005-6 
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT-M