McDaniel Carl, Jr. Roger Gates <br/><br/>
Marketing Research 

 - 8th 
 - New Delhi  John Wiley & Sons Publisher 
 - Soft Binding  xxx       693 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>978-81-265-2935-3 
<br/><br/><label>Dewey Class. No.: </label>658.83 MCD-M