Boatright R. John <br/><br/>
Marketing high-technology products and innovations 

 - 3rd 
 - New Delhi  Pearson Education Publisher 
 - Soft Binding  xiv       538 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>9790000000000 
<br/><br/><label>Subjects--Topical Terms: </label>--Marketing 
<br/><br/><label>Dewey Class. No.: </label>3rd