Arens, William F. <br/><br/>
Contemporary advertising 

 - 8th 
 - Boston  McGraw Hill 
 - Soft Binding  xxxii     614 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>0-07-112293-1 
<br/><br/><label>Subjects--Topical Terms: </label>--Contemporary , advertising
<br/><br/><label>Dewey Class. No.: </label>659.1 ARE-C  / ARE-C