Etzel, Michael J <br/><br/>
Marketing  Concepts and cases 

 - 13th 
 - New Delhi  McGraw Hill 
 - Soft Binding  xxvii     735 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>978-0-07-060090-4 
<br/><br/><label>Subjects--Topical Terms: </label>--Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 ETZ-M