arens,william F <br/><br/>
Contemporary advertising 

 - 10th 
 - New york  McGraw Hill 
 - Soft Binding  xx        614 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>13;978-0-07-111537-7 
<br/><br/><label>Subjects--Topical Terms: </label>--Contemporary advertising
<br/><br/><label>Dewey Class. No.: </label>659.1 ARE-C