Cateora, Philip <br/><br/>
International Marketing  Book 
Philip Cateora. 
 - 3rd 
 - New Delhi :  McGraw Hill,  2011 
 - xxxvi, 887 p. : 
<br/><br/> All. 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>9780070666993 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International Marketing
<br/><br/><label>Dewey Class. No.: </label>658.84