Walker, Orville C. <br/><br/>
Marketing strategy   a decision-focused approach  [Book] 
Orville C. Walker. 
 - 8th Ed. 
 -  McGraw-Hill Education New York 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>9781259010903 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8