Doyle, Peter <br/><br/>
Value-based marketing   marketing strategies for corporate growth and shareholder value  [Book] 
Peter Doyle. 
 -  John Wiley & Sons England 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>9780470773147 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8