Lamb, Charles W. <br/><br/>
Essentials of marketing   [Book] 
Charles W. Lamb. 
 - 4th Ed. 
 -  Thomson Learning Australia 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>324282923 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8