Walker, Orville C. <br/><br/>
Marketing strategy   a decision-focused approach  [Book] 
Orville C. Walker. 
 - 4th Ed. 
 -  Mcgraw-Hill Education New York 
 -  1 CD ROM 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>72466707 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.802