Strauss, Ralf E. <br/><br/>
Marketing planning by design   systematic planning for successful marketing strategy  [Book] 
Ralf E. Strauss. 
 -  John Wiley & Sons England 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>9780470721674 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.802