Malhotra, Naresh K. <br/><br/>
Marketing research   an applied orientation  [Book] 
Naresh K. Malhotra. 
 - 4th Ed. 
 -  Pearson Education Singapore 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>8129702568 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research
<br/><br/><label>Dewey Class. No.: </label>658.83