Darymple, Douglas J. <br/><br/>
Marketing management   text and cases  [Book] 
Douglas J. Darymple. 
 - 7th Ed. 
 -  John Wiley and Sons LPE 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>9814126217 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8