Semenik Allen <br/><br/>
Advertising and Promotions An integrated Brand Approach  [Book]. 

 - 6th 
 - New Delhi   cengage learning  2012 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>9788131517383 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising and Promotions An integrated Brand Approach