Czinkota, M.R <br/><br/>
International Marketing  [Book]. 

 - 7th 
 - Australia  Thomson South-Learing  2004 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>0324190468 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International Marketing