Lehu, J- M <br/><br/>
Branded Entertainment    Product Placement and Brand Strategy In the Entertainment Business.  [Book] 

 - London  Kogan Page  2007 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>0749451513 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branded Entertainment : Product Placement and Brand Strategy In the Entertainment Business