Arens,W.F <br/><br/>
Contemporary Advertising  [Book]. 

 - 9 th 
 -  McGraw Hill 
 - 617 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>71214259 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Contemporary Advertising