Halve, Anand Bhaskar <br/><br/>
Planning for power advertising  a user,s manual for for students and practitioners.  [Book] 

 - New Delhi  Response Books  2005 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>0-7619-3354-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising