Scott, David Meerman, <br/><br/>
The new rules of marketing & PR  how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly  [Book] : 
David Meerman Scott. 
 - Sixth edition. 
 - xxi, 426 Pages :  23 cm. 
<br/><br/> Includes index. 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>9781119362470 9781119362418 
<br/><br/><label>Nat. Bib. No.: </label>GBB7C0411  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Public relations.<br/>Management science
<br/><br/><label>Dewey Class. No.: </label>658.872