Laudon, Kenneth C.,

Management information systems managing the digital firm / [Book] : Kenneth C. Laudon, Jane P. Laudon. - 10th ed. - New Delhi Upper Saddle River, N.J. : Dorling Kindersley (India) Pvt. Ltd., 2007. - 731 p. : col. ill. ; 29 cm.

Previous ed.: 2005.

The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to achieve maximum value.

All.

9788131714317

GBA687508 bnb


Management information systems.
Management information systems--Programmed instruction.

658.4038011